Hi everyone. This is Bryan K again for One Transformation Away. Today I want to share with you one of the strategies that I personally use to give feedback effectively in any situation. This could be very useful in both my personal and also professional life because in our daily life we always need to give feedback to our friends, to our colleagues or even our customers. So the strategy that I’m using, it actually makes the other party more easy to accept.

Okay, let’s begins. So let me show you the first scenario is a feedback from the boss to his / her employee.
Boss: Your presentation to the customer just now is bad. You should not tell the customer all the product features, they are not buying the feature but the benefit of using our products.
Employee: I am sorry, boss. I will do better next time. 🙁

What is the better way to actually give feedback?
Boss: There are a few things you’ve done well in your presentation just now. You maintained good eye contact, good body language and your tonality are good and one area that you can do better is to present the benefit of using our product instead of just the features.
Employee: Thank you, boss, for your feedback. I will do even better next time. 🙂

What do you think about the second way of giving feedback compared to the first one? To me, the first one definitely going to demotivate the employee and the second one is going to motivate the employee even further.

How Does Feedback framework Work?

Basically, the objective of this feedback framework is to avoid resistance or demotivating the listener. So we will first start with something positive something that they have done well in the thing that they have been done, followed by what can be improved.

So a very simple framework, start with something positive, something they have done good followed by things to improve. So in our previous scenario, we start with something positive. There are a few things you do well in your presentation just now. You maintained good eye contact, your body language is good, your tonality is good, followed by something that he can improve and one area that you can do even better is to present the benefits of the product instead of just the features.

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